Chinese Social Media in Influencers’ era

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Bibliografia della Tesi di Maria Francesca Zottola

Galina Dudarenok Ashley and Hallanan Lauren. Digital China: working with bloggers, influencers and KOLs. Hong Kong: Alarice International, 2018. Print.

Mayfield, Antony. What is social media. Icrossing. Vol. 1.4. Updated August 1st 2008. https://www.icrossing.com/uk/sites/default/files_uk/insight_pdf_[...] 0Media_iCrossing_ebook.pdf

前瑜。 KOL 广告营销模式探究。南京林业大学人文社会科学学院。江红，南京。 Art Science and Technology. 210037 陈诺。微信公众号时尚 KOL 的营销路径研究。杭州职业技术学院，浙江杭州 210018

宋晓函。深挖 KOL 营销之不能说的神秘。China advertising. http:www.cnki.net

林彬彬。网络购物: 隐性权力对消费关念的重构。Marketing research. http:www.cnki.net Asur, Sitaram, Huberman B.A and Louis Lei Yu. Dynamics of Trends and Attention in Chinese Social Media. SSRN Electronic Journal. December 2013

https://www.researchgate.net/publication/259105833 Chen, Huan and Ye Wang. Connecting or disconnecting: luxury branding on social media and affluent Chinese female consumers’ interpretations. J Brand Manag (2017) 24:562-574 DOI 10.10577/s41262-017-0050-8. Macmillan Publishers Ltd 2017

Duan, Jingyi and Dholakia Nikhilesh. The reshaping of consumer Chinese consumer values in the social media era. Exploring the impact of Weibo. College of Business Administration, University of Rhode Island, Kingston, Rhode Island, USA: Emerald Group Publishing Limited.
Vol. 18 No.4, 2015. Online article. www.emeraldinsight.com/1352-2752.htm

Faucher, Kane X. Social Capital Online: Alienation and Accumulation. Online Social Capital as Capital. University of Westminster Press. (2018) https://www.jstor.org/stable/j.ctv5vddrd.5

Franceschini, Nicholas L., et al. Dog Days: Made in China Yearbook 2018. Rethinking Online Privacy in the Chinese Workplace: Employee Dismissals over Social Media Posts. ANU Press. (2019) https://www.jstor.org/stable/j.ctvfrxqcz

Franceschini, Nicholas L., et al. Dog Days: Made in China Yearbook 2018. Changing Representations of China’s Workers. ANU Press. (2019) https://www.jstor.org/stable/j.ctvfrxqcz.24

Goldkorn, Jeremy. The Chinese Internet: unshared destiny. In Shared Destiny. ANU Press. (2015) https://www.jstor.org/stable/j.ctt19893k8.18 Harwit, Eric. The rise and influence of Weibo (Microblogs) in China. Asian survey, vol. 54, No.
6 (November/December 2014) pp. 1059-1087. University of California Press. https://www.jstor.org/stable/10.1525/as.2014.54.6.1059

He, Xia and Rafael Pedraza-Jiménez. Chinese social media strategies: communication key features from a business perspective. El profecional de la informacion, v.24, n.2, pp.200-209. Departmento de Comunicacion, Universitat Pompeu Fabra: Barcelona. 2015. http://dx.doi.org/10.3145/epi.2015.mar.14

Jeffreys, Elaine and Jian Xu. Celebrity-inspired, Fan-driven: Doing Philanthropy through Social Media in Mainland China. Asian Studies review. Vol. 41, No.2, pp 244-262. 2017. DOI: 10.1080/10357823.2017.1294145 http://dx.doi.org/10.1080/10357823.2017.1294145 Ji Xiaojing.

Red Packets in the Real and Virtual Worlds How Multi-Function WeChat Influences Chinese Virtual Relationships. Transcript Verlag. 2017.

https://www.jstor.org/stable/j.ctv1xxrxw.8

Kietzmann, Kristopher H., et al. Social media? Get serious! Understanding the functional building blocks of social media. Segal graduate school of Business. Simon Fraser University. Vancouver. Business Horizons. Vol.54. pp. 241-251. 2011. Available online at https://
doi.org/10.1016/j.bushor.2011.01.005

McDonald, Tom. Broader relations: The family, the state and social media.UCL Press. (2016) https://www.jstor.org/stable/j.ctt1g69xx3.12

McDonald, Tom. The social media landscape: Visibility and economy. UCL Press. (2016) https://www.jstor.org/stable/j.ctt1g69xx3.8 Ng, Mark. Social media and luxury fashion brands in China: the case of Coach. Journal of Global Fashion Marketing. Vol. 5, No.3, pp. 251-265.
2014. DOI: 10.1080/20932685.2014.907607 https://doi.org /10.1080/20932685.2014.907607

Schroeder, Ralph. The internet in everyday life I: sociability. UCL Press. 2018. https://www.jstor.org/stable/j.ctt20krxdr.7

Sooryamoorthy, Radhamany. Communication, youth, social change and… International Sociology Review of Books vol. 26, No.5 pp. 604-612. University of KwaZulu-Natal, South Africa. 2011. DOI: 10.1177/0268580911411515 iss.sagepub.com Sukumar, Zimu X. and Guannan Chen. The
Influences of Social Media on Chinese Start-up Stage Entrepreneurship. Coventry University, UK. 10.34190/ECIE.19.229

Wang, Xinyuan. Social media and social relationships. In “Social media in Industrial China”. UCL Press. 2016. https://www.jstor.org/stable/j.ctt1g69xtj.9

Wang, Xinyuan. The social media landscape in China. In “Social media in Industrial China”. UCL Press. 2016. https://www.jstor.org/stable/j.ctt1g69xtj.7

Wang, Xinyuan. Social media,politics and gender. In “Social media in Industrial China”. UCL Press. 2016. https://www.jstor.org/stable/j.ctt1g69xtj.10 Web references:

Wang, Kevin. “In Cina il mercato del lusso è in mano agli influencer”. Market revolution. October 4th 2017 http://www.marketrevolution.it/kol-influencer-cina/

Balena, Carlotta “Mr. Bags, il blogger che ha venduto 500mila dllr di borse in 6 minuti”. Fortune Italia. July 18th 2018. https://www.fortuneita.com/2018/07/18/mr-bags-il-blogger-che- ha-venduto-500mila-dlr-borse/

“Gogoboi Ye Si”. BoF 500. The people shaping the global fashion industry. 2014. https://www.businessoffashion.com/community/people/gogoboi-ye-si

Coccia, Letizia. “Yao Chen, la social star cinese da 71 milioni di followers”. Informazione senza filtro. Janurary 28th 2015. https://www.informazionesenzafiltro.it/yao-chen-la-social-star- cinese-da-71-milioni-di-followers/

Hall, Casey. “China’s New Breed of KOLs: Not Just pretty faces”. WWD. May 30th 2018. https://wwd.com/business-news/business-features/chinas-new-breed[...] 1202683975/

Morini, Chiara. “Chi sono i virtual influencer e come hanno conquistato anche la Cina”. Ninja Marketing. February 26th 2019. https://www.ninjamarketing.it/2019/02/26/virtual-infulencer- cina/

Rapp, Jessica. “How luxury brands use four social media apps in China to reach consumers who shop mostly online”. South China Morning Post. June 23rd 2018.

https://www.scmp.com/lifestyle/fashion-beauty/article/2151762/ho[...] social-media-apps-china-reach

Zhang, Tianwei. “What to Watch: Influence China with caution and precision”. WWD. August 30th 2019. https://wwd.com/fashion-news/fashion-features/what-to-watch-infl[...] caution-and-precision-1203242973/

Cappellini, Micaela. “Gogoboi e gli altri: ecco gli influencer che mettono il turbo all’export in Cina”. Il Sole 24 Ore. April 12th 2018. https://www.ilsole24ore.com/art/gogoboi-e-altri-ecco- influencer-che-mettono-turbo-all-export-cina-AEng3qWE

Achim, Adina-Laura. “The growing influence of Little Red Book”. JingDaily. September 5th 2019. https://jingdaily.com/the-growing-influence-of-little-red-book/

“Chi è Lady Penguin, top influencer del vino in Cina”. Tenuta Belvedere Press Office. January 24th 2018. https://www.tenutabelvedere.it/lady-penguin-top-influencer-del-v[...]

“Il vino, i wine lovers, i social media: alla scoperta del mondo enoico cinese con Lady Penguin”. Wine News. November 26th 2018. https://winenews.it/it/il-vino-i-wine-lovers-i-social-media- alla-scoperta-del-mondo-enoico-cinese-con-lady-penguin_378587/

Zheng, Rachel. “Who are China’s top influencers and key opinion leaders by commercial value?”. JingDaily. May 30th 2018. https://www.scmp.com/magazines/style/news- trends/article/2148215/who-are-chinas-top-influencers-and-key-opinion-leaders

“Chinese Influencers: KOLs vs Wanghong”. E-commerce China Agency. September 3rd 2019 https://ecommercechinaagency.com/chinese-influencers-kols-vs-wan[...]

Langer, Daniel. “Brands Needs China Influencer more than they realize”. JingDaily. May 27th 2019. https://jingdaily.com/china-influencers/

Shi, Hannah. “Influencer marketing in China: How to find the right Influencer?”. Linkfluence. https://www.linkfluence.com/blog/influencer-marketing-in-china

“La Chiara Ferragni cinese lancia la Mini ed è boom di acquisti: il potere dell’influencer marketing”. GBS.web. https://www.gbsweb.it/blog/la-chiara-ferragni-cinese-lancia-la-m[...] e-boom-di-acquisti/

Morini, Chiara. “Chi sono i virtual influencer e come hanno conquistato anche la Cina”. Ninja Marketing. February 26th 2019. https://www.ninjamarketing.it/2019/02/26/virtual-infulencer- cina/

Attanasio Ghezzi, Cecilia. “Influencer d’Oriente: come l’alta moda sta virando verso la Cina”. Lettera 43. May 27th 2018. https://www.lettera43.it/lusso-mercati-oriente-cina-influencer/

Sahir. “WhatsApp usage, revenue, market share and other statistics (2019)”. Digital Information World. February 11th 2019. https://www.digitalinformationworld.com/2019/02/whatsapp-facts- stats.html

Simcott, Richard. “Social media fast facts: China”. Social Media Today. February 27th 2014. https://www.socialmediatoday.com/content/social-media-fast-facts[...]

Natalini, Giovanni. “Il great Firewall cinese: quando il web non è globale”. Tech Princess. January January 20th 2019. https://techprincess.it/great-firewall-cina/

“Vlog in Cina- Il nuovo trend da cavalcare nel regno di mezzo?” EastMedia January 21st 2020. https://www.east-media.net/vlog-in-cina-trend/

“4 China Marketing Experts: How can brands use traveling influencers?”. Parklu. January 21st 2020 https://www.parklu.com/china-marketing-experts-traveling-influen[...]

Tanzillo, Valentina. “Dolce & Gabbana in Cina: analisi di un disastro social”. Studio Samo. January 26th 2020. https://www.studiosamo.it/social-media-marketing/dolce-gabbana-i[...] analisi-di-un-disastro-social/

“Il gran guaio di Dolce & Gabbana in Cina”. Il Post. November 21st 2018. https://www.ilpost.it/2018/11/21/dolce-gabbana-sfilata-cancellat[...]

Cristoferi, Claudia. “Dolce & Gabbana sees sales slowdown in China after ad backflash”. Reuters. https://reuters.com/article/amp/idUSKCN1VH1EV “What is an influencer?”. Influencer Marketing Hub. January 22nd 2020.

https://influencermarketinghub.com/what-is-an-influencer/amp/

Marineau, Paris. “What’s an influencer? The complete WIRED Guide”. Wired. June 6th 2019. https://www.wired.com/story/what-is-an-influencer/amp

Dudarenok Galina, Ashley. “Chinese influencer marketing: why Chinese bloggers sell so well on social media”. APSS. February 12th 2020. https://www.asiaspeakers.org/blog/chinese- influencer-marketing-why-chinese-bloggers-sell-so-well-social-media

Danielle Wightman-Stone. “Tod’s and Mr. Bags to debut collaboration on WeChat “Baoshop”. Fashion United. June 26th 2018. https://fashionunited.com/news/fashion/tod-s-and-mr-bags-to- debut-collaboration-on-wechat-baoshop/2018062621970

Cai Xuejiao. “Lips Don’t Lie? China’s Livestreamers Provoke sales, scrutiny”. Sixth tone. November 14th 2019. http://www.sixthtone.com/news/1004839/lips-dont-lie%3F-chinas- livestreamers-provoke-sales%2C-scrutiny

Yuan Ruiyang and Isabelle Li. “In depth: How Internet Celebrities Changed China E- commerce”. Caixin. August 21st 2019. https://www.caixinglobal.com/2019-08-21/in-depth-how- internet-celebrities-changed-china-e-commerce-101453478.html

Lady Penguin 醉鹅娘. December 1st 2019. http://www.qietuan.org/

“Vendere il vino in Cina: perché è fondamentale affidarsi agli influencer”. East Media. December 10th 2019. https://www.east-media.net/vino-in-cina-influencer-kol/

“Exclusive interview with Li Ziqi, China’s most mysterious internet celebrity”. YouTube video. Posted by Goldthread. https://www.youtube.com/watch?v=J9CfVcXoYh4

Adrienne Matei. “Country life: the young female farmer who is now a top influencer in China”. The Guardian. January 28th 2020. https://www.theguardian.com/lifeandstyle/2020/jan/28/li- ziqi-china-influencer-rural-life

Regina Yang. “Top 10 China Influencers (KOL)- Travel”. Dragon Social. May 22nd 2019. https://www.dragonsocial.net/blog/china-travel-kol/

Jessica Rapp. “4 China Marketing Experts: How can brands use trabeling influencers?”. Parklu. February 20th 2019. https://www.parklu.com/china-marketing-experts-traveling-influen[...]

Ruonan Zheng. “Top 7 Chinese Travel Influencers with Style”. JingDaily. October 1st 2018. https://jingdaily.com/travel-influencers-style/ Vanessa Wan. “The ultimate guide to Sina Weibo: the largest Micro-Blogging platform in China. Dragon Social”. April 2019.

https://www.dragonsocial.net/blog/chinese-social-media-weibo-and[...]

Bani, Sapra and Valerio Mariani. “Tutto quello che dovete sapere su WeChat, la super app cinese all- inclusive che è il sogno irraggiungibile di Facebook”. Business Insider Italia. January 10th 2020. https://it.businessinsider.com/tutto-quello-che-dovete-sapere-su[...]
la-super-app- cinese-all-inclusive-che-e-il-sogno-irraggiungibile-di-facebook/

Wikipedia, the free encyclopedia. October 19th 2019. https://it.wikipedia.org/wiki/Facebook

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Eudaimonia. “How Instagram started?” January 26th 2017. https://medium.com/@obtaineudaimonia/how-instagram-started-8b907[...] Jonathan Poston, “The Unsocial Network” on Beijing Review, January 9, 2012 NO. 2 January 12, 2012

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Vivian Chen, SCMP STYLE, “China’s “Goddess of shopping” Builds trust by sharing her imperfections”, re-published by JingDaily on May 9th 2018 https://jingdaily.com/goddess-of- shopping-trust/ Lauren Hallanan. “CIM054: Becky’s Fantasy COO Tristan Cui Shares the Key
Drivers of Becky Li’s Success”. China Influencer Marketing Podcast. November 22nd 2019

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Generation T “How Chinese Social media Influencer Gogoboi Turned his Fashion blog Into a Mini Media Empire”. GenT. October 16th 2017 https://generationt.asia/leaders/how-chinese- social-media-influencer-gogoboi-turned-his-outspoken-fashion-blog-into-a-mini-media-empi

Chiara Morini. “Chi sono i virtual influencer e come hanno conquistato anche la Cina”. Ninja Marketing. February 26th 2019 https://www.ninjamarketing.it/2019/02/26/virtual-infulencer- cina/

Jessica Rapp @jrapppp. “8 ways E-commerce Influencers Court Consumers in China”. Jingdaily. January 10th 2020 https://jingdaily.com/8-ways-e-commerce-influencers-court- consumers-in-china/ Vivian Chen. “Meet Mr. Bags, the Chinese top digital influencer who’s changing the
way women shop”. South China Morning Post. June 21st 2018

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Jessica Rapp @jrappp. “Mr. Bags x Longchamp: how to make 5 million RMB in just two hours”. JingDaily. June 21st 2018. https://jingdaily.com/mr-bags-longchamp/

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